Not just the separate windows but as these days most of the browser support tabs, so they may also open up in a new tab. Pop-up ads are the ads that opens up in a separate window while you browse any website. But these days pop ups are notorious for advertisements. Initially pop ups were used for a nicer user interface to provide useful information quickly to the users. They can be triggered on mouse click, mouse over or after a predefined time. In computer world Pop up is a term used for a smaller screen or Window that appears above all other screens.
Pop up means something appear suddenly or unexpectedly.
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